1a) Creativity

1.) How have your creative skills developed over time?

What you did in AS and A2 –FIRST Paragraph

1997 Bentley ‘The creative process is the rearranging of the old to create the new’

In my AS coursework preliminary task I created a college magazine front cover and contents page. The main task was to then create a music magazine front cover, contents page and double page spread. My advanced portfolio consisted of making a fantasy film trailer, film magazine front cover and a film poster. Bentley (1997) said ‘The creative process is the rearranging of the old to create the new’. I did this throughout my coursework as I developed my skills in AS and then demonstrated them in my A2 coursework.

In my AS preliminary task: creating a college magazine front cover and contents page, did not express my creativity. The front cover and contents page were very boring and plain. There was no aspect that was creative in terms of imagery or layout; using Photoshop with little experience was complicated and difficult, this made it difficult to make the image look creative as I had little editing skills. I learnt from this going in to my AS coursework.

In the main task for my AS coursework I developed my creativity and this reflected in my coursework. Creating a music magazine front cover, contents page and double page spread it was important to express more creativity due to the genre of the magazine. I managed to improve my skills from the prelim task particularly in Photoshop; I could now edit the imagery to make it look more creative by adding particular effects. By gaining more confidence from the prelim task I felt I could now be more creative with the layout making it more interesting and appealing to the audience.

I developed my skills from AS and demonstrated them in my A2 coursework.

Moving in to A2 I had to create a film trailer, film magazine front cover and film poster. I chose to make a fantasy film trailer, which required me to be creative with the story line after developing my skills in AS it was a lot easier to put an original edge on to the story so it wasn’t similar to any existing products. With the film magazine front cover I found it a lot easier than I did in AS, as I could now use Photoshop to a good standard and this helped with making the front cover a lot more creative. This applied to the film poster also because it is using the same skills as the film magazine front cover.